The Global
Justice Media Project (G-JUMP) is the right media strategy for the global justice movement and the right press plan for non-profit
organizations that work for a better world by ending global inequity, improving the lives of people in the poorest countries,
and working to promote sustainable, people-centered foreign and domestic policy. g-jump is a plan to advance your organization,
and the movement as a whole, through providing you with the press help and expertise you need – at a price that will
make your funders smile!
G-JUMP clients
receive a wealth of services and benefits for a fraction of what campaign media consulting service packages usually cost.
Lacy MacAuley will be your G-JUMP coordinator, and
Sarah Massey will also manage the project. Members of G-JUMP benefit from Lacy’s five years as a part of the global
justice movement and her academic background in International Relations and World Development Studies and Sarah’s 15
years of media relations strategy development.
Highest level media consulting advice
in the early and late stages of your campaigns: you receive five hours of G-JUMP discussions and meetings with a coordinator
to help you craft communications plans for your campaigns (6 hours/month)
Ongoing consulting on media relations strategy for your organization's campaigns: the G-JUMP coordinator will meet with you and your communications
team on a weekly basis. (4 hours/month)
Capacity
building media trainings and empowerment for your staff: you
will receive a once-a-month capacity-building training from a G-JUMP coordinator for six months. (one hour/month)
Ongoing messaging and media strategy coordination: the G-JUMP coordinator will share winning messaging across the movement, as
well as advice on press timeliness and media actions through a bi-weekly call with G-JUMP clients. (two hours/month)
Expert reviews and editing of your press releases, advisories, pitch scripts, and more: the G-JUMP coordinator
will edit your media materials for up to two-hours a week (8 hours/month).
Two blog posts and one personal narrative about your campaign per month written by a G-JUMP staffer
for globaljusticemedia.com. (8 hours/month)
As
a G-JUMP participant, you will receive access to Massey Media's robust global
justice press list, updated daily! Massey Media works with
the press that covers global economic issues. We will add our intelligence and information on what the press covers and how
to pitch them.
G-JUMP offers
a media relations hub and online tools at globaljusticemedia.com
The secure website for G-JUMP clients offers information
available only to G-JUMP participants: press lists, global justice calendar of events, and contact information for participants.
Additionally, information that can be used for capacity-building will be housed online for you, such as media messages, power
point presentations, training videos, and so forth.